I. The online image of the company is not only an important part of the corporate image, but also to demonstrate the world's window with the development of the Internet economy. As the tool for information two-way communication and communication, the Internet has become a medium-wide communication medium, known as the fifth media - digital media after broadcast, newspapers, magazines, and TV. The traditional media is expensive, affected by time, region and other restrictions, and the effect is not as good. In contrast, the cost of network promotion is low, and the return is not inferior, which can help companies grasp the vast international development space and many potential business partners, and the advertisement window at 24. More and more companies have established their own websites, so that the company itself is not limited to a certain area, but directly facing the world, its extensive, efficiency brings the benefits and efficiency of the company. Whether to have your own website has become an important sign for measuring a comprehensive quality of an enterprise. In the new century, the Internet will enter a new stage, and the development of informationization drives the development of other industries, and each industry will be more in-depth and penetration with it. More and more companies have begun to enter the recognition and action phase from the cognitive phase of the Internet.
The homepage of the company is a gateway to display image on the Internet. It is the base of the company's electronic trading. It is "home" on the enterprise online. It is an important step in the construction of the website. The network can bring you unlimited business opportunities to enterprises, not divided into a large number of customers, bring you unlimited business opportunities. In order to obtain the leading position in the industry, it is especially important to establish a business website with its own characteristics, exquisite, and integrating multiple functions. Therefore, how to provide after-sales service and customer resource maintenance is the urgent issue that should be considered as a modern enterprise.
II. Establish corporate image through the Internet, enhance the visibility of enterprises, and enhance the company's competitive corporate website is an open window of the company's open and even global openings, and is currently the fastest way to globally. The Internet is a powerful tool that can make the product or service information to every corner of the world at a low price. Through this website, the company will showcase so many people, it will greatly improve the popularity of the enterprise, which in turn enhances the competitiveness of enterprises. Quick, effective, long-term delivery of information for corporate customers or potential customers
III. Enterprises make up for the lack of traditional commercial propaganda models, such as: a large number of printing enterprises, product brochures, giving customers through the most empty delivery of the most empty delivery, distributing. The most important thing to pass through the Internet now, and the most important thing is that the customer will access the website according to their needs, which makes the site visitors have strong targeted. The opinions or suggestions for them are very high.
IV. Ratio the opportunity to improve the purchases of enterprises
Products and equipment can be displayed in many ways in many ways, and many products of the company can be presented in front of customers, including detailed descriptions and quotations of products. This is one of the advantages that traditional media can't match. Let customers needed to have a lot of customers. At the same time, customers can freely choose the products you need. In the most convenient and fast way, the transactions of both parties are achieved, and the interaction relationship between the two parties is established. This is very important to increase the product's product transaction rate and increase extra orders.
V. Enterprise resource information
Enterprises can publish news through the website, increase customers, develop franchisees, and conduct online talent recruitment and other information to achieve corporate resource information. Timely, true, effectively get the customer's feedback, master the customer's needs, improve enterprise service specifications
Through the user survey table, user complaint, message book, etc., the user can quickly accurately obtain a large number of user feedback and suggestions. These information is very important first-hand information, which helps to improve corporate service specifications and the deficiencies of related products.